Laban Tayo Dyan! - The Paramihan Challenge

Anything that has to do with Paramihan (the most - in terms of numbers). Globe Telecoms launched the Paramihan Challenge last month where you could have the chance to win P100,000 ($2000+) by simply uploading your own creative videos within the Paramihan Challenge theme.

Any gimiks about 'paramihan' is acceptable! The most number of kiss-marks on a face, the most number of SMS sent in a day, the most number of pants you could wear all at the same time, the most number of Wifi spots accessed in a day, the most number of gadgets thrown from a penthouse, the most number of friends in all your social networks, and more, can be submitted as long as it is within the contest mechanics.

Check more details of the mechanics here or see below:

Contest Mechanics (as referenced from http://paramihanchallenges.multiply.com/)

1. Record a video performing a Paramihan Challenge.
   
2. Create an account on multiply.com and join the Laban Tayo Dyan! Paramihan Challenge group on paramihanchallenges.multiply.com
3. Upload your entry as a video entry on the group’s page
   • Select your video file from your PC, record using Multiply Video Recorder, or Import videos using external sites.
4. Fill in the TITLE and DESCRIPTION for the video. Describe your “Paramihan Challenge" and take the video. Don't forget to place your real name.
   
5. Wait for the confirmation message in your email inbox.
6. Hurry! Upload now. Last day to submit entries is extended until June 30, 2009.
7. A voting procedure would also be incorporated to give you more chances of winning! Voting starts on July 3 – 18, 2009.

DETAILED PROMO MECHANICS:
Who Can Join

Contestant must be a Filipino resident, at least 13-30 years old and above upon joining the Promo.

No contestant should be an employee of Globe Telecom, Harrison Communications, Universal McCann and YEHEY! and their relatives up to the 2nd degree of consanguinity or affinity. Otherwise, the participant/s will be disqualified to join the Promo.

Video Requirements

1. The video should show a group stunt featuring the most number of people doing one act. You may also upload a video that may show the most number of places, things, or stunts that may or may not be a group activity.
2. The video can be in any format and not more than 100MB or 10 minutes (for each video), as per Multiply requirements.
3. The video should not promote another brand or entity.
4. You should not manipulate the video by erasing or adding to any parts of your video.
5. All video which will be submitted should be owned and have been taken by the contestant/uploader.
6. The video should not contain inappropriate content, including but not limited to the following:
   1. obscene, pornographic or sexually-explicit content or information,
   2. content that is considered offensive to the users, such as those which encourage the commission of an illegal, immoral or threatening activity, promote harassment, racism, hatred or discrimination against any group or individual, or provide information which you know are false, misleading, or harmful to any group or individual,
   3. content which show strong support or opposition to any political or religious group or person.
   4. content which are defamatory or libelous in character or those which violate the privacy of any group or individual.
   5. content which infringe upon the rights of any third party, including copyright, publication right, or any other intellectual property or proprietary right, or those which promote the infringement of any party’s intellectual property rights.
   6. Minimum of one video and maximum of 10 videos may be submitted as entries.

Video Entry Submission

1. You can upload you videos anytime of the day.
2. Deadline for submission of entries is on June 30, 2009, 11:59 pm.

Voting and Judging Process

JUDGING PHASE

• Judging panel (composed of client and agency reps) narrows down all video entries to 12 top videos
• Agency will contact top 12 videos to get users’ personal information (name, age, mobile number, complete home address, e-mail) as required by DTI.
• Top 12 videos are imported to www.globe.com.ph/paramihanchallenge
• Announcement is posted on Multiply site (and social media marketing channels) calling users to vote for entries on the Paramihan Globe site.
  1. From among the entries, 3 judges from Globe Telecom, and its advertising agency Harrison Communications will choose three (3) winners on the basis of the criteria below:
     Judges’ score impact: total of 80%
     • Originality & creativity 35%
     • Over-all impact and appeal 25%
     • “Paramihan" factor 20%
     User voting impact: total of 20%
     • User Voting Scores* 20%
     100%
• *User Voting Scores is computed as follows:
  All videos will be ranked from having the highest to lowest number of votes and will be graded accordingly:
  

  Ranking (highest to lowest no. of votes)	User Voting Score (points or percentage)
  Top 1% - 20%	100 points or 20%
  Top 21% - 40%	80 points or 16%
  Top 41% - 60%	60 points or 12%
  Top 61% - 80%	40 points or 8%
  Bottom 20%	20 points or 4%

  
  Example: If your video earned votes and your ranking belongs to the top 1-20%, you will get 100 points or 20%.
  Computation = 100 points X 20% (total percentage from criteria for judging)= 20%
  TALLY SHEET

  Name Title of Video	Score:
  35% Originality & Creativity
  25% Over-all Impact & Appeal
  20% Paramihan Factor
  20% User Voting Impact
  100% TOTAL SCORE

VOTING PROCESS

1. To vote online, must first log on to Globe site. Users must register to the site. Voting is only open to prepaid subscribers.
2. Upon registration, voter will be directed to the video page.
3. Registered users can only vote once per video entry but they can vote for different video entries from other users.
4. Prizes for voters – will be chosen via electronic raffle from all registered voters.

Prizes

VIDEO WINNERS win the following prizes:
Grand Winner P100,000 / winning video
2nd Place P40,000.00 / winning video
3rd Place P20,000.00 / winning video

VOTER PRIZES: 10,000 (per winner/ total of 3 winners)
Consolation prizes:
Each voter will win a free EverybodyTXT 20 load. Voter will only win once but he/she can vote for different video entries. Load is receivable within 3 weeks from the registration/voting date.
Note: Voters will receive their free EverybodyTXT 20 load via mobile/ electronic coupon.
.

1. Globe Telecom shall shoulder the prize tax of 20% of prizes amounting to more than Php10,000.00.

Determination, Notification, and Validation of the Winners

1. Globe Telecom will determine the winning videos on July 24, 2009 in the presence of a DTI representative at Globe Telecom Office, 4/F Globe Telecom Plaza II ,Pioneer corner Madison Streets ,1552 Mandaluyong City
2. Within 3 working days from determination date, Globe Telecom will notify all the winners through phone from (02) 730-2355 and email (from mpnarra@smtp.globetel.com.ph). Winners will be notified via registered mail.
3. Each winner must confirm via email within one month from notification to Malou Narra (mpnarra@smtp.globetel.com.ph).
   These are options on where to claim your prize:
   
   • Metro Manila winners should claim it at Globe Telecom office
   • Provincial winners may claim the prize at Globe Telecom office or nearest Globe Telecom Business Center.

How to Claim the Prize

1. After confirmation with Globe Telecom the winner/s may claim the prize 4 working days after confirmation:
   Globe Telecom Office (For Metro Manila Winners)
   Malou Narra
   4/F Globe Telecom Plaza II
   Pioneer corner Madison Streets
   1552 Mandaluyong City
   9 am to 5pm, Mondays to Fridays.
   
   Nearest Globe Business Centers (For Provincial Winners)
   9am to 5pm, Mondays to Fridays,
   
2. When claiming the prize, the winner/s should be present and must present each of the following:
   VIDEO WINNERS
   
   1. 2 valid IDs with photo (SSS, GSIS ID, company ID, student ID, postal ID, voter’s ID, driver’s license, passport and birth certificate), and
   2. For minors 13-17 years of age,a waiver/authorization form from their parents or guardians will be required. Waiver form will be given together with the notification letter via registered mail.
   WINNING VOTERS
   
   1. 2 valid IDs with photo (SSS, GSIS ID, company ID, student ID, postal ID, voter’s ID, driver’s license, passport and birth certificate), and
   2. Activated Globe SIMs.
   3. Photocopy of Globe SIMs
   4. For minors 13-17 years of age,a waiver/authorization form from their parents or guardians will be required. Waiver form will be given together with the notification letter via registered mail.
   Failure to submit any of the above requirements shall give Globe Telecom the right not to release the cash prize.
3. Winners must claim their respective prize within 6 months from the date of notification and announcement in the website. Failure to claim the prize within the 6 months period will result to the forfeiture of the prize in favor of Globe Telecom with prior DTI approval.

Grant of Rights

By joining the Promo, each winner grants Globe Telecom and its successors, licensees and assigns, the irrevocable right, but not the obligation, with or without our knowledge, to use the video or any portion thereof in any and all media, whether known or hereafter devised, including without limitation, television and publishing, and in connection with the advertising, sale, promotion, marketing, merchandising, distribution, publicizing and all other types of exploitation of the Promo or the website or any part thereof, or in any manner whatsoever, which use shall not entitle each or all members of the vidoes to receive any compensation whatsoever in addition to the cash prize.

Important Notes

1. The decision of the judges (Globe Telecom, Harrison Communications) is final and not subject to disputes with the concurrence of the DTI.
2. All users will be duly acknowledged for their video entry/ies but Globe Telecom will have the rights to all submitted photos in the contest.
3. Video Winner may only win once. If he/she submits two videos and wins more than once, he/she will only get the prize with a higher value.
4. Winning voters may only win once as well.

Qualification and Disqualification of Winner/s

If any of the winners is an employee of Globe Telecom, Harrison Communications and YEHEY! or a relatives up to the 2nd degree of consanguinity or affinity of said employee then the video uploader and voter is not qualified to join the Promo.

For frequently asked questions, check this out!

Together with some friends, we had a try of our own 'paramihan', but not in video though - paramihan of faces we could fit in a photobooth picture. :)

Join now! Laban Tayo Dyan! - The Paramihan Challenge and upload you videos here.