Right after the Internet and Mobile Marketing Summit, the Boomerang Awards followed with the announcement of the finalists and awarding of winners.
And without further adieu, the winners are:
Best Cyber Boomerang Awards CategoryPalistuhan
by Proximity Philippines
(Gold)
Marlboro Levels
by Arc Worldwide Philippines, CO., Inc
(Silver)
Honda Jazz: The Fun Utility Vehicle
by Honda Cars Inc
(Bronze)
Best Mobile Boomerang Awards CategoryQuaker Oats Eat Well and Win Promo
Pampers Hearts Club
by Proximty Philippines / BBDO Guerrero
(Gold)
by Proximity Philippines / BBDO Guerrero
(Silver)
Best Integrated Boomerang Awards CategorySandbox
Madonna Mania
by: Smart Communications, Inc. and Wolfpac
(Gold)
by EGG
(Silver)
Pepsi 'Kada Can: Get Your Barkada on the Can
by Proximity Philippines / BBDO Guerrero
(Bronze)
Other finalists were:
Style in A Snap
by NuWorks Interactive
Palistuhan Campaign
by Publicis Manila
Best Innovation Boomerang Awards CategoryAwesome Philippines Second Life Press Conference
The innovation aspect of Awesome Philippines Second Life Press Conference might have come from the fact that the setting of the press conference was in a virtual island creating the country's newest and 7,108th island in count.
by Philippine Department of Tourism
and Media Contacts Philippines
The virtual press conference was held May 4, 2009 with no other than Sec. Joseph "Ace" Durano himself talking in the conference. It was also the Philippines' first virtual press conference.
The roster of judges include:
That comprises the 2009 Boomerang Awards winners.
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